Do Not Track Bills Introduced in Congress, Move Forward in California

Rep. Markey (D-MA) and Rep. Barton (R-TX) released a discussion draft of the "Do Not Track Kids Act of 2011." This Act establishes enhanced protections for the use and disclosure of the personal information of children and teens online. In February, Rep. Speier (D-CA) introduced the broader Do Not Track Me Online Act. And in California, the Senate Judiciary Committee voted to move their Do Not Track bill, SB 761, to the next stage in the Appropriations Committee. EPIC submitted a statement to Congress saying that an effective Do Not Track initiative must ensure that a consumer's decision to opt-out is "enforceable, persistent, transparent, and simple." For more information, see EPIC: Online Tracking and Behavioral Advertising.

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