Speaking at the annual conference of the National Association of Attorneys General, EPIC President Marc Rotenberg said that the state AG's cannot sit on the sidelines as consumers face increasing risks of identity theft, security breaches, and secretive profiling. Rotenberg said the onus shouldn’t be on consumers to keep up with every-changing policy practices. “There is no reason that a customer should have to go back and check their privacy settings when a company changes its business practice." The Attorneys General recently fined Google $7 m for violating state consumer protection laws when the companies vehicles, loaded with Internet packet sniffers, intercepted private residential communications. EPIC has also launched a promotional video "Good to Really Know" with information for consumers about online privacy. For more information, see EPIC: Consumer Privacy Bill of Rights and EPIC: Consumer Privacy.