EPIC, Coalition Call on Retailers to Ban Facial Recognition in Stores

July 14, 2021

EPIC and a coalition of privacy and civil liberties groups are calling for stores to stop using facial recognition technology. The new campaign tracks which major retailers use or are considering using facial recognition and aims to pressure these entities to stop. Corporate use of facial recognition is especially concerning because, according to Sen. Ron Wyden, government agencies are already buying surveillance information from corporations to evade warrant requirements. EPIC has joined a number of coalitions urging a ban on facial recognition including: an international letter opposing the technology, a statement of concerns on police use of FR, and EPIC's Ban Face Surveillance campaign. EPIC recently endorsed legislation that would ban federal law enforcement use of facial recognition and pressure state law enforcement to do the same.

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