News

The National Law Review: FTC to Hold Hearing on Impersonation Rule Amendment 

January 15, 2025

The FTC announced the January hearing date in December 2024. The purpose of the hearing is to address amending the existing rule to include an individual impersonation ban and allow interested parties an opportunity to provide oral statements. There are nine parties participating in the hearing, including: the Abundance Institute, Andreesen Horowitz, the Consumer Technology Association, the Software & Information Industry Association, TechFreedom, TechNet, the Electronic Privacy Information Center; the Internet & Television Association, and Truth in Advertising. 

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