EPIC Tells FCC to Reject "Notice and Choice" Approach to Privacy

EPIC has filed reply comments with the Federal Communications Commission on the proposed broadband privacy rules. EPIC said that the proposed rules are a modest first step and that the FCC has legal authority to do more to safeguard American consumers. EPIC also responded to erroneous statements from industry groups that the FTC's "notice and choice" framework safeguards consumer privacy. EPIC described numerous shortcomings, including lack of enforcement, frequent changes in privacy policies, and data breaches. "Notice and choice" is “directly at odds with baseline privacy standards,” EPIC said. EPIC previously urged the Commission to "address the full range of communications privacy issues facing US consumers" and to apply the Consumer Privacy Bill of Rights to communications data.

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