We all share a fundamental right to privacy.

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EPIC is a public interest research center in Washington, DC seeking to protect privacy, freedom of expression, and democratic values in the information age.

EPIC focuses public attention on emerging privacy and civil liberties issues and protects privacy, freedom of expression, and democratic values in the information age.

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What is Real Time Bidding?

Real Time Bidding (RTB) is an online advertising auction that uses sensitive personal information to facilitate the process to determine which digital ad will be displayed to a user on a given website or application. It happens 178 trillion times every year across the U.S. and Europe.

January 15, 2025 Sara Geoghegan
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EPIC engages in policy research, amicus briefs, public education, litigation, publications, and advocacy to promote privacy in the digital age.

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Explore our past amicus briefs, testimony, litigation documents, and more in the Digital Library.

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Risks and Risk Assessments: A Look at California’s Proposed AI & Privacy Regulations 

Join EPIC for a virtual panel discussion on California's proposed AI & privacy regulations.

21 Nov. 3:00 PM EDT

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The State Data Privacy Act

In our State Data Privacy Act, published with Consumer Reports, we set forth a compromise bill built on existing state laws that meaningfully protects privacy while encouraging innovation.

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EPIC's work is funded by the support of individuals like you, who help us to continue to protect privacy, open government, and democratic values in the information age.

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