Portland Press Herald: Portland Sea Dogs, Maine Mariners worry about Democratic legislative priority

Caitriona Fitzgerald, the deputy director of the Electronic Privacy Information Center, which tracks and works on digital privacy nationwide, said in an interview that type of advertising would still be allowed under Maine’s bill. 

The advertising described by the sports teams doesn’t rely on any sensitive personal information collected by third-party trackers through unrelated searches, apps or online activity, she noted.

“When you search for Red Sox tickets and you see an ad for the Sea Dogs, the ad tech company doesn’t need to know anything about you to show you that ad,” she said. “It knows what you’re looking at, at that moment. It doesn’t know that you also have a heart condition and like to gamble.”

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