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Vox: Mark Zuckerberg’s surreal new AI app is the future

May 8, 2025

The new Meta AI app is a glimpse into that future. Launched a little over a week ago, the app looks and works a lot like ChatGPT. But instead of relying on OpenAI’s large language models to generate words and images, it uses Meta’s open-source Llama models. There’s also a social element to the experience in the form of a feed, where you can see AI prompts other users have shared. Looking at this bottomless pit of AI slop is, at best, confusing and, at worst, an absolute nightmare. Meanwhile, the app is a privacy minefield. It’s designed to be personalized so it can tap into your Facebook or Instagram profile for information about you. 

“Anytime ‘personalized’ is used in a description that means surveillance,” said Calli Schroeder, senior counsel at the Electronic Privacy Information Center, or EPIC. “That means it’s tracking a bunch of individual information and targeting you with it.” 

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